Venture: Dimagi
Dimagi provides better data and tools to change the way healthcare and other frontline services are delivered, particularly in low resource environments.
Expert: Jim Lenox
• Worldwide Sales VP, LightStep
• Worldwide Sales VP, BlueData
Dimagi partnered with Rippleworks to build best-in-class outbound sales operations
Dimagi is a full-scale digital intervention for frontline programs. They strive to provide better data and tools to change the way healthcare and other frontline services are delivered, particularly in low resource environments.
One of Dimagi’s top priorities going into the project was improving their SaaS outbound sales operations. Dimagi partnered with Rippleworks to create playbooks and design scalable processes for best-in-class outbound sales operations.
Dimagi partnered with Jim Lenox, a global sales leader who brought decades of experience from LightStep, BlueData, and VMware. Together, they:
• Redefined sales roles and structures within Dimagi
• Defined key customer personas
• Developed sales plays for defined key audiences
• Built recommendations for optimizing sales operations
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